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Our mission goes beyond being a business. We serve others. Plain and simple.

While we’ve developed into one of the biggest discount chains, we continue to incorporate our 75-year-old mission of Serving Others into everything we do, from our customers to our tight-knit community. Our reach goes far beyond our stores; the Dollar General Literacy Foundation, in honor of Dollar General’s co-founder, J.L. Turner, whom was functionally illiterate, and initiatives such as Toys for Tots are just some examples that show we care about our communities.

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I Love Dollar General

"Because it is one of the most giving companies I have ever worked for.
The little things we do add up to a LOT of help in the world, and that makes me
part of something big!"

— Greg, District Manager


You've got a friend

When Kelly, an assistant store manager in Meridian, Mississippi, saw a need in her community, she decided to make a difference by Serving Others.

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2015 Legacy of Literacy Award  

Legacy of Literacy

Reading Is Fundamental (RIF) acknowledgment of the long-term and generous contributions the Dollar General Literacy Foundation has made to enhancing children's literacy.

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With over $120 million in
literacy funding, we've helped
change 7.3 million lives.

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Product availability, styles, colors, brands, promotions and prices may vary between stores and online. Early sell-out possible on special purchase items, and quantities may be otherwise limited. We reserve the right in our sole discretion to limit quantities to normal retail and online purchases. No rain checks available. Not responsible for typographical errors.